The Layalina Review

The Layalina Review on Public Diplomacy and Arab Media

The Layalina Review is a peerless bi-weekly source for monitoring developments in the spheres of public diplomacy and Arab media.

Its readers include academics, Foreign Service Officers, students, members of Congress and their staffs, foreign diplomats, and professionals in both the private and public sectors.

Published 26 times per year, the review is free to subscribers and available in PDF, HTML, and RSS formats.

The Layalina Review is brought to you thanks in part to a grant from The Dr. Scholl Foundation of Illinois.

Statistic of the Week
The UAE is the 'most connected' Arab country, followed by Bahrain and Saudi Arabia, in a new study.

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Vol. VI No. 3: 1/29-2/11, 2010

Vol. VI No.2: 01/14-01/28, 2010

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Leon Shahabian
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The views expressed here are solely those of the authors and do not necessarily reflect the views of Layalina Productions, Inc.

VOL. VI NO. 4, February 12-February 25, 2010

The Propaganda Battlefront
As the war is raging in Afghanistan between the US-NATO coalition and the Taliban, propaganda and dissemination of information have brought forth a new dimension to the conflict many believe is key to the outcome.

Israel’s Re-branding Conundrum
Israel has recently announced a new effort to re-brand its image as a militaristic, belligerent country in the wake of a report which found most Israelis feel international opinion of their state is too negative. The campaign will attempt to engage citizens as “goodwill ambassadors” through leaflets and coaching classes before they travel abroad.

Showdown in Iran
Amidst reports of clashes between opposition supporters and police, authorities stifle the media and opposition on the anniversary of the 1979 Islamic Revolution. In the meantime, the US is reassessing its approach to engagement with Iran and how to best encourage greater freedom in the country.

Avatar the Movie: Connections to Public Diplomacy and Theology?
Despite Avatar's huge box office success, the controversy surrounding the movie has generated debate regarding its alleged connection to American propaganda and etymological roots to Hebrew words.

Clinton Seeks Gulf Cooperation on the Iranian Question
US Secretary of State Hillary Clinton advocated open dialogue and equal partnership between the US and the Gulf region in recent visits to Qatar and Saudi Arabia. Clinton mainly focused on Iran as she called for cooperation from other countries in the Middle East in putting pressure on the Islamic Republic.

Out With the Old, In the With the New: Development in the MENA Region
Although little Arabic-language content is available on the internet, Google’s Vinton Cerf has recently discussed expanding services and information in the Middle East and North Africa region. Some experts advocate a shift in social media and marketing tactics, while others remain doubtful, citing the potentially negative effects of technology on society.

A Bleak Future for Al-Hurra?
Al-Hurra is still considered a mouthpiece of the US government in the Middle East, and therefore enjoys little to no popularity or credibility in the region.

Obama Still Inspires Hope
Despite a decline in popularity across the world, the US president manages to continue to inspire people who still expect him to deliver on his initial promises of engagement.